Dettagli posizione

For our exclusive and innovative client based in Ticino, we are looking for a:


The candidate will report to the Media Strategy Manager & Coordinator and will be central in the expression of the brand image and its communities.

Duties and Responsibilities:

  • Showcasing the brand on social media, looking to grow the presence on key social platforms (Instagram, TikTok, Strava, Facebook & LinkedIn)
  • Building an articulated solid Social Media strategy and related activity grid collaborating with marketing, creative and content teams
  • Engaging with the community on a daily basis through content posting and dialogue
  • Scouting the social media trends and drive knowledge on key competitors’ activities across all visibility and engagement levers
  • Lead & curate the monthly social calendar across social platforms, coordinating closely with the marketing team, e-com team and the creative & content teams to anticipate key activities and prioritize key messages
  • Partner with the creative team to anticipate productions timings and related social media needs. Help capturing & finalizing from design standpoint the best content and editorial line to tell captivating stories about the brand
  • Manage day-to-day engagement on all social platforms including but not limited to direct messages, public comments, tagged photos and pending message requests
  • Connect with ambassadors and/or VIP communities for specific amplification initiatives. Always keep an eye open to echo Brand visibility opportunities from the communities
  • Drive the social platforms analytic reports on a monthly basis, as well getting strong grip on trends in performance or content on a more qualitative standpoint
  • Keep up to date with industry and social media changes, trends and popular topics
  • Think one step ahead of social trends, what is the next great thing?
  • Demonstrate an engaging voice that gets attention and stands out
  • Manage the overall Social Media boosts & partner agencies budget.

The ideal candidate will have the following skills, knowledges and experience:

  • At least 3 years of experience developing, managing, and growing a brand’s social media platforms and influencer content amplification for Global Brands
  • Knowledge of sports marketing is mandatory; knowledge of cycling is a big plus
  • Mastering key principles of social media execution across platforms (IG, fbook, Strava, LinkedIn)
  • Solid understanding of social media analytics and experience in consolidating regular reporting
  • Proficient in Microsoft Office Suite, Rival IQ, Hype Auditor, Traacker
  • Excellent verbal and written communications skills
  • Fluency in English is a must
  • Complete the profile: passion for social media & influencer, be a creative and innovative thinker and the ability to manage multiple complex projects simultaneously.

Workplace: area of Mendrisio